Privacy policy

Privacy Policy

This Privacy Policy describes how Roze Avenue collects, uses, and protects your personal information when you visit or make a purchase from rozeavenue.com (the "Site").

1. Data Controller

Roze Avenue is responsible for processing your personal data.

Roze Avenue
White Avenue Group A/S
Lundagervej 45B, 8723 LĆøsning, Denmark
Email: info@rozeavenue.com

2. What Personal Data We Collect

When you visit the Site, we automatically collect certain information about your device and how you interact with the Site.

Device Information:

  • Your browser type, IP address, time zone, and installed cookies.
  • Pages and products you view.
  • Websites or search terms that referred you to us.

Order Information:

When you place an order or attempt to do so, we collect:

  • Your name, billing address, shipping address, email, and phone number.
  • Payment details (e.g., credit card or other payment methods).

When we mention "Personal Data" in this policy, we refer to both Device Information and Order Information.

3. How We Use Your Personal Data

We use your personal data to:

  • Process and deliver your order, including payment and shipping.
  • Communicate with you regarding your order and provide customer service.
  • Improve and optimize our website experience.
  • Analyze purchase and behavior data for marketing purposes.
  • Screen for potential security risks or fraud.

4. Sharing Your Personal Data

We share your personal data with third parties to help us provide our services. Examples include:

  • Shopify (our e-commerce platform) ā€“ Read their privacy policy: Shopify Privacy Policy.
  • Google Analytics (for website analytics) ā€“ Learn more: Google Privacy Policy.
  • Marketing platforms such as Facebook and Google Ads for targeted advertising.

We may also share your data if required by law or legal processes.

5. Behavioral Advertising

We use your personal data for targeted advertising based on your behavior and preferences.

How to opt out of targeted advertising:

You can also opt out of multiple advertising platforms via the Digital Advertising Alliance.

6. Cookies & Tracking Tools

We use cookies and similar technologies to improve your browsing experience and deliver personalized content.
You can manage or disable cookies through your browser settings.

More about cookies: www.allaboutcookies.org.

7. "Do Not Track" Requests

We do not modify our data collection practices when receiving a Do Not Track signal from your browser.

8. Your Rights (GDPR)

As an EU resident, you have the following rights under the General Data Protection Regulation (GDPR):

  • Right to access ā€“ You can request a copy of the personal data we hold about you.
  • Right to correction ā€“ You can ask us to correct incorrect data.
  • Right to deletion ("right to be forgotten") ā€“ You can request that we delete your personal data unless legally required to keep it.
  • Right to restrict processing ā€“ You can request limitations on how we process your data.
  • Right to data portability ā€“ You can request your data be transferred to another service.
  • Right to object ā€“ You can object to our use of your data for marketing purposes.

To exercise your rights, contact us at info@rozeavenue.com.

9. Data Transfers Outside the EU

Your data may be transferred to and processed in countries outside the EU, such as the United States and Canada. We ensure compliance with GDPR through standard contractual clauses (SCCs).

10. Data Retention

We retain your personal data for as long as necessary to fulfill our obligations.

Order data is kept for record-keeping unless you request its deletion.

11. Changes to This Privacy Policy

We may update this privacy policy to reflect changes in laws or business practices. We encourage you to review this policy periodically.

12. Contact Us

For any questions regarding our privacy practices, to exercise your rights, or file a complaint, contact us at:

Roze Avenue
White Avenue Group A/S
Lundagervej 45B, 8723 LĆøsning, Denmark
Email: info@rozeavenue.com